Michael Lienert
Revenue & Partnerships Leader | Real Estate Professional | Brandt Real Estate
- Northville, MI
Michael Lienert
Summary
Michael Lienert is a revenue and partnerships leader with a career built on building things from the ground up. Across more than a decade of senior-level roles in sports, entertainment, hospitality, and experience-based businesses, he has led premium sales operations, structured complex partnership deals, and developed high-performing teams in some of the most competitive markets in the country.
His career spans multiple cities and industries. In Los Angeles, he was among the first hires at Los Angeles Football Club, where he worked with Legends Hospitality to sell premium seating, hospitality packages, and founding partnerships before the club had ever played a match. He helped sell through the entire premium inventory ahead of the opening of Banc of California Stadium and secured marquee founding partners that helped establish LAFC as one of the most successful expansion clubs in professional soccer. He later joined the Los Angeles Chargers and the SoFi Stadium project, leading long-term suite sales during one of the most high-profile stadium launches in professional sports history.
From Los Angeles, Lienert moved into senior leadership roles with the Detroit Tigers, Detroit Red Wings, and Chicago Fire FC, overseeing premium sales, private events, partnerships, and revenue strategy for major market organizations. He also served as General Manager of Vue Orleans in New Orleans, a Legends-managed venue where he led hospitality operations and premium guest experience at scale.
Today, Lienert is expanding his professional platform into real estate and business advisory, working with Brandt Real Estate across commercial, land, and residential opportunities. He holds a Michigan Real Estate License and a Michigan Life and Health Insurance License. Based in Michigan, with professional ties to Detroit, Chicago, Los Angeles, New Orleans, Reno, and Lake Tahoe, he brings a rare combination of executive leadership, revenue generation expertise, and relationship-driven business development to every engagement.